For this branded series, V. pitched three stories to Condé Nast and Western Digital about the personal, local, and global impact of data on fashion. She won the pitch and got to interview the CEO of couture brand Cute Circuit, the data scientist behind Sefleuria, a VP at search engine Lyst, the founder of shoppable video tech startup MikMak, and a prof who designs dressing chatbots. The script and two articles she wrote made complex aspects of data accessible to a wider audience. ↓
Terrence Russell, now at Apple, edited the stories and made them much better. ↓
You can see detailed samples of V.’s writing about apparel here.
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